Design for the People

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John’s Resumé

Experience

Specialist—Interactive Web Designer: Providence Health System
8.2005 to present
  • Evangelized usability/accessibility as business need for Catholic health organization.
  • Specialized in usable and accessible markup using advanced CSS and (X)HTML.
  • Created easily re-purposed templates for special events.
  • Introduced highly accessible “zoom” layouts via a style switcher.
  • Tight integration to regional IS from within Marketing and Communications.
  • Upgrading of outdated markup throughout CMS system.
  • Served primarily the Oregon region; also served Health Plans and system-wide shared regional services.
Sole Proprietorship: John Lascurettes Design
11.2002 to present – Freelance and Contract work.
  • Evolved beyond just visual design and took on XHTML/CSS development work.
  • Created XHTML & CSS templates for HollywoodVideo.com’s redesign.
  • Provided direct-marketing e-mail design for You Software.
  • Designed an interactive product selector for Palm.com’s store.
Clients include: PalmOne, Hollywood Video, You Software, Peasant Pies, California Province of Jesuits
Creative Director/Owner: Draft Six Experience Design
4.2001 to 11.2002
  • While collaboratively authoring a creative brief for a website redesign, we refined a more focused brand and mission statement for SFGMC, taking it from three pages of conflicting focus down to a single statement.
  • Took Palm.com’s undocumented styles, wrote the copy, created source files and organized them into an online style guide.
  • Draft Six’s focus is marrying end user needs and expectations with customer’s business model and goals into intuitive, easy-to-use designs.
Clients include: Jossey-Bass/Pfeiffer, Palm, San Francisco Gay Men's Chorus
Creative Director: Cyberplex (Acquired i-Socket 2.2000)
5.1999 to 4.2001
  • Started as Art Director and took over management of i-Socket’s design team after Cyberplex acquisition. Managed five designers.
  • Designed and directed design for Fortune 500 companies.
  • Was the head designer in charge of the brand new Handspring.com site in 1999, gathering design and marketing requirements; site was launched within three months time, product-unseen until shortly before launch.
  • Interfaced with creative managers from the other international and regional offices to support distributed-matrix model of production.
Clients include: Handspring, AMD, Charles Schwab, Cisco Systems, Microsoft
Graphic Designer: OnlineFocus, Inc.
10.1996 to 2.1999
Clients include:
  • Concept and design of websites for fortune 500 companies.
  • Very first projects: look and feel for FedEx Asia online and Promus Hotels brands (Hampton Inn, Embassy Suites and others).
  • Projects were carried out within dedicated teams. My duties made me project lead of all graphic concerns for a project.
Clients Include: FedEx, Sun Microsystems, Apple, Fujitsu, CNA Insurance, Cooper Lighting
Graphic Designer/Assistant Art Director: Siemens Business Communication Systems, Inc.
12.1993 to 10.1996
Concept and design of corporate high-end collateral. Art direction of photography, illustration and pre-press.
Designer/Production Artist: Jerome Callens Advertising and Design
9.1989 to 12.1993
Traditional (paste-ups and overlays) and Computer-based layout, design and production.
Clients include: 24 Hour Fitness Centers, San Jose Downtown Association, Susan Hammer for Mayor of San Jose (1989)

Objective

Generate creative and appropriate solutions to complex design puzzles in an ever-evolving and healthy work environment.

Education

Bachelor of Arts General Design
Graphic Design Emphasis
San Jose State University, California

Concentration in typography, print design, corporate logo & identity design. Supporting fields of study include photography, illustration, advertising, print production, and industrial design.

Core Competencies

  • Creative Direction
  • Design
  • Managing small design teams
  • Electronic publishing experience since 1988
  • Expert in browser-agnostic CSS and (X)HTML markup
  • Codes (x)HTML/CSS by hand
  • Experience editing and integrating with PHP, .NET, JavaScript, Apache and CGI
  • Program Familiarity:
    • Photoshop & ImageReady
    • Illustrator
    • Freehand
    • Microsoft Office
    • Quark X-Press
    • InDesign
    • BBEdit
    • Dreamweaver
  • Other Skills
    • Photography

Awards & Honors

Finalist in Lindt Chocolate "American Spirit" National Design Competition.

Winner of logo competition for Channel 6, Walnut Creek. The logo was fully implemented in all station identification.